Emergence Of Blockchain In Retail Industry
Retail Industry is one of the fastest growing industry due to the ingress of different players. The main pillar for any business to be successful is the customer satisfaction and the baluster of customer satisfaction is the affinity between expectations and experiences. If these two matches, the customer is satisfied. To increase the level of customer satisfaction, it is important to maintain their credence for the products.Many customers get confounded when thinking about buying new products, which results in their dissatisfaction towards that products. So gaining the trust of a customer is of great importance, right? For this a retailer have to avoid the uncertainty of the consumer to buy the product i.e. maintaining a good buyer-seller relationship is necessary. If a new product is introduced in the market many customers would be in a state of confusion whether to buy that product or not. This perplexity about the products can be avoided if the supply chain journey, starting f...